There is a huge number of ways how you can make money on the Internet. Today we will consider a very common scheme of earning on the Internet – selling goods through one-page sites (lending page). In general, this type of earnings is now very common in the market. Remember on which sites on advertising records or through search requests you got on a site where sell any goods. It can be all kinds of watches, purses, earphones, slimming remedies and others. Have you ever wondered how much money people make on such sales??
In fact, income depends on many factors:
- Cost of customer attraction
- Marginality of goods
Do not be frightened by these strange words, now we’ll figure it out! The conversion of the site is the ratio of the number of people who left the purchase order to the number of people who came to the site. That is, if 100 visitors came to the site and only 3 bids were left for purchase, then the site conversion is 3%.
The cost of attracting a client is the amount you spent to attract a client. Suppose that 100 attracted customers cost us 900 rubles! When the site is converted to 3%, we get that the customer costs 300 rubles.
The margin of the goods is the difference between the final price of the product and its cost price. Let’s say we sell a wrist watch for 1500 rubles. The cost of the hours is 600 rubles, the cost of the attracted customer is 300 rubles, 200 additional. expenses (calls, Internet, packing of goods). Find the margin of the goods: 1500 – (600 + 300 + 200) = 400 rubles! This means that with the sale of every watch we will earn 300 rubles! And if you make such sales 5, 10, 15 per day, then we already get a good monthly salary.
Classical scheme of commodity business (Wrong):
- We find an interesting product
- Doing the lending page
- We buy a wholesale party
- Customize and run ads
- Sell and receive a profit
“Why is this a wrong scheme?” You ask. And I’ll tell you: “It’s wrong because you do not know whether you will sell this product or not, and you already bought a wholesale lot, having spent a decent amount of money!” And what to do when there is a commodity, and you cannot sell because there is no demand for it? I don’t know.